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Everydata: The Misinformation Hidden in the Little Data You Consume Every Day (2016) by John H Johnson, Mike Gluck {True PDF} [Dr Soc]

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  John H. Johnson, Mike Gluck, "Everydata: The
Misinformation Hidden in the Little Data You Consume Every Day"
  ISBN: 1629561010 | 2016 | True PDF | 240
pages | 5 MB
  
  While everyone is talking about "big data," the truth is that understanding the "little
data" (stock reports, newspaper headlines, weather forecasts, etc.) is what will help you make smarter decisions at
work, at home, and in every aspect of your life. 
  The average person consumes approximately 30 gigabytes of data
every single day, but has no idea how to interpret it correctly. Everydata explains, through the eyes of an expert
economist and statistician, how to correctly interpret all of the small bytes of data we consume in a day. Readers will
become effective, skeptical consumers of everyday data. 
  • Everydata is filled with countless examples of
people misinterpreting data – oftentimes with catastrophic results: • Millions of women avoid caffeine
during pregnancy because they interpret correlation as causation
  • The initial launch of HealthCare.gov
failed in part because key decision-makers couldn't observe all of the data
  • A baby food company was
investigated by the Federal Trade Commission for cherry picking data
  • Attorneys faced a $1 billion jury
verdict because of outlier data
  • The Space Shuttle Challenger exploded because the engineers were dealing
with a limited sample set
  • Hedge fund companies claim they can make smarter predictions – but the
market data says otherwise
  Each chapter of Everydata highlights one commonly misunderstood data conc